Elie Saab Partners With Laavi To Launch Saffire Residences By Elie Saab, Set To Open In 2026

Who says fashion brands can’t extend to branded residency? Fashion designer Elie Saab has just expanded his brand to São Paulo, Brazil, where he has partnered with Laavi Empreendimentos Imobiliarios S.A., a civil construction company that builds stylish residences.