Illustration by Alex Castro / The Verge
Netflix is raising prices across all of its plans in the US today. The company’s standard plan will rise to $15.50 per month from $14, while the 4K plan will rise to $20 per month from $18. The basic plan, which doesn’t include HD, is also rising to $10 per month from $9. Prices are rising in Canada as well.
The price hikes go into effect immediately for new subscribers. For existing subscribers, the changes will be rolled out “gradually,” with Netflix promising to email members 30 days before the price hike goes into effect.
Prices for a Netflix plan have steadily gone up in recent years. In late 2020, the standard plan went to $14 per month, after previously rising from $11 to $13 in 2019.
The price hikes come during a successful but...
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